In 2021, personalization has already become a “baseline expectation” for businesses’ customers, and now, human capital is also catching up. While in 2019, 72% of companies have made little to no effort to personalize the benefits they offer their employees, the ongoing Great Resignation⁠—a term for the massive withdrawal of people from their current jobs⁠—has sparked an interesting debate on how to attract and retain talent. Today, many thought leaders have concluded that it’s personalized compensation that turns the tables. READ MORE