It likely isn't obvious to the founder eager to raise capital from a VC, particularly when that journey is hard, but the founder and the VC are in the same game: the frog kissing game.

A founder will kiss many VC frogs looking for their prince/princess, but a VC will do the same thing in their quest to invest. I routinely see 1,000 or more pitches in a year but when I was a seed investor I would only fund 7-10 companies while as a traditional early-stage VC working for a major firm, the number is more like one, and in some years none. READ MORE