Only some of my firm’s VC-backed startup clients take the time to submit themselves for awards or speaking engagements (or pay us to submit them). It’s understandable as many award and panel submissions require robust data, thoughtful and detailed responses, the time to travel to a speaking engagement, submission fees and so on. The upside of investing the time and attention for award and panel submissions, however, is that it contributes to what every founder we work with wants: top-tier media coverage for their venture-backed startup. READ MORE