If Startups Want To Be The Hip Kids Again, They Need To Start Losing More Money

A couple years ago, when startups were raising record sums and using it to lose money, there were those in the nonstartup founder community who tut-tutted about why it seemed like a bad idea.

“Slow down” was the common mental refrain. If you sell your products at a loss, how will you ever turn a profit? What if investors no longer want to fund growth at any cost? Is it really wise for a company this deeply in the red to spend on perks like in-house manicures and dog walking? READ MORE