Company unveils huge valuation as it tries making an everyday errand easier

Instacart is going public more than 10 years after launching in California and is hoping Wall Street will appreciate its goal to bring "the grocery industry online and help make grocery shopping effortless."

The San Francisco-based company filed paperwork Monday with the U.S. Securities and Exchange Commission (SEC), estimating that its stock price will be between $26 and $28 per share, valuing the company between $8.6 billion to $9.3 billion. READ MORE