When it comes to securing funding for their ventures, many founders are focused on one thing: money! While obtaining financial support is undoubtedly critical, it’s not the only consideration, and in fact, it’s just the beginning. When taking on investors, founders must consider various other factors, such as diversity, industry experience, regional connections, shared values and vision, and relationships with other investors. Unfortunately, many founders accept funding without conducting the same level of due diligence that investors conduct on them. This can lead to a mismatch between what the founder needs and what the investor can offer, which may ultimately jeopardize the entire venture. READ MORE